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The Fight for Social Information

Posted on January 24th, 2014 by Lyndsie Pfeifer

Social media sites are competitive. No secret there. As a business you have to enter into that competition for exposure with your eyes wide open. So when truly is the best time to post on social media to reach the most potential customers? The question really is much deeper than that. Think about this: Who […]

Social Media Is Key To Business Success

Posted on December 27th, 2012 by Heather Church

If you have a website but aren’t promoting it anywhere, it’s not likely doing you much good. While some retailers still spend money on traditional advertising, others have ditched the old ways for those of today. Don’t get us wrong; traditional advertising isn’t inherently wrong. It has it’s place. If however, all of your hard […]

How Do You Sell More?

Posted on December 11th, 2012 by Heather Church

Why are you in business? Are you doing everything you can to stay in business? Whether it be a product or service, it’s very likely that you’re in business to sell something. How do you do that? Would you ever pay for billboard space without trying to sell something? What about television commercials that don’t […]

Copywriting Matters, A Lot!

Posted on November 30th, 2012 by Heather Church

Have you ever thought about copywriting and the importance of it? While there are several important aspects of a website, copywriting is the backbone. If you have a visually stimulating site, lots of social media engagement, and more inbound and outbound links than you can count, it’s nothing without the words that hold it together. […]